Review on Marketing & Communications
|Support & Guidance|
|Environment & Location|
|How Rewarding Was It?|
Because I was doing a fashion based internship, I expected it to be gruelling, I was prepared for the worse. But my tasks weren't as tough as I thought it would be. I had to do tasks like compiling information from newspapers daily and filing them. It may sound menial, but it made me really organized. I was also in charge of the social media platform - I compiled all information from all departments and updated the company Facebook page daily, and the blog weekly. I was sent out into the stores to photograph new trends and promotions. The best task was organizing a fashion show for the retail store. I picked out clothes, photographed and styled them, worked with models, dressed and made sure everything went out smoothly before, during and after the show. I also managed magazine merchandise loans, proof read ads, wrote press releases, and little things like arranging magazine cabinets and taking messages for my supervisor. During promotional events, I was one of the staff in charge of front house, and I was involved in planning the company dinner.
I had prepared myself for super long hours, coffee runs and had practiced multi tasking , but this internship was surprisingly laid-back, and incredibly fun. I say laid-back not because I didn't need to do my job, but because I had a mentor and colleagues who were very supportive and reminded me not to be so hard on myself. I wasn't given any incredibly important assignments, but for me it is the little things that made me learn more about myself. I learnt to be organized and adaptive. I learnt to ask for what I want and insist on it until I got it. I learnt to set high standards for myself.
My mentor actively involved me, was mostly attentive and ensured I gained from the internship.
I am incredibly passionate about fashion and I honestly did wish I had a little bit more responsibility, maybe more tasks on the creative side rather than marketing. It would be nice to sit in meetings with my mentor. But other than that, I am happy with my internship.
It would be great for somebody who's studying public relations, or is interested in event planning. It is also a great role for someone who is organized, patient and enjoys dealing with people. Having an interest in fashion retail is crucial too!